eStore: Side Hustle WorkBook

How to Start Your Own 2025 Side-Hustle

22 pages of information on how to set up your own small business c2025

“Using the approaches and tips in this book, I was able to confidently boil down what I wanted to do, and the steps I needed to take to get there!”
– Andrea H

Your Complete, “How to” Resource for Starting Your Own Successful Side Hustle in 2025!

$19.99

How To Start Your Own 2025 Side Hustle starts with a list of fundamental tasks to help you set up and manage your side hustle or small business. The workbook gives you a solid understanding of how to establish your brand, how to position and package your product and/or service, and how to communicate your value to the marketplace!

What You’ll Learn:

  • Business Concept & Planning: Who, What, When, Where, Why? Market Analysis & Planning, Legal Concerns, Business Administration
  • Bossing Management: How to stay hands on with your money, E-Commerce, Budgeting, Service Providers, Business Operations, Revenue Streams, Business Models, Funding
  • Business Development: Building your network, Lead Development, Building Market Channels, Client Outreach, Business Marketing & Conversion to Sale, Brand Management
  • Business Best Practices: Do’s and Don’ts for Small Business Entrepreneurs, Understanding & Managing “Calculated Risk”, Best Times to Post on Social Media

All the Resources & Guidance You Need to Start Your Own Side Hustle in 2025!

Business concepts & planning

If you’re just starting out, the How To Start Your Own 2024 Side Hustle Workbook does a great job of guiding you through the pivotal first steps to getting yourself set up and going.

— Corrin Lewis, Writer/Editor

BUSINESS BEST PRACTICES

I used the Workbook and followed the script step by step, to success. What surprised me was how fast and easy it was!”

— David Couture, Auditor

BUSINESS DEVELOPMENT

The workbook has made such a difference in my confidence level! I have 100% more business acumen than I had before!

— Linda K

BUSINESS BEST PRACTICES

“The Side Hustle Workbook is the perfect gift for a university or college grad.”

— Craig Colby, Executive Producer

With the Right Planning, You Can Launch a Side Hustle Properly – Right Out of the Gate!


About the Author

M. Michelle Nadon: Recruiting Specialist & Executive Career Coach

Michelle Nadon is known for her comprehensive knowledge of the media and entertainment industries. Since 2004, she has been the leading provider of recruitment and cutting-edge career coaching resources for the Canadian media and cultural sectors.

Michelle is fluently bilingual. She holds certificates in Advanced Blogging, Social Media Marketing, The Alliance Atlantis Banff Television Executive Program, and Queens’ University’s Executive Marketing Program.

Michelle Nadon author of CareersAF!

Career Check List 2023

Basic Career Check List for 2023

I always take advantage this season to review my basic career check list, and ensure I am career ready for the coming year… It really pays off to do an “end of year career check list”… Software and technology upgrades complete for desktop and mobile? Check. Computer and email files cleaned out? Check. Apps inventory complete and paired down? Check. Hard drive backed up? Check. Document and email files organized and ready to go for 2022? Check! Newsletters curated and updated to reflect your needs going forward? Check!

Perfect. You’re now ready to take your career check list the next level!

Career goals checklist

2022 Career Goals

Next Level Career Check List for 2023

Short, mid and long-term goals list? Check! Personal brand, resume and email signature upgraded and fit to pass artificial intelligence (AI) and applicant tracking systems (ATS)? Check! Library of “visuals” for social media? Check!  Strategic, empowered approach to hidden job market? Check! Expanded/CURATED network of contacts? Check! Screening call/interview ready? Check! Ready to negotiate that raise? Check! Can you tell an employer exactly why you’re better than anyone else for that job (p.s…it’s all about your business case!)? DOUBLE CHECK!

Goals readiness 2022

GoalsReadiness2022

I got into the habit of doing year-end computer and marketing scrubs years ago! Cleaning out my computer and feeds, upgrading my software, and preparing my marketing tools really puts me in a confident spot, starting the new year. Everything feels fresh and organized — which leaves me open to creating new product, overhauling services, and generally putting my best foot forward professionally. I repeat: it feels really good but also, it’s massively empowering: a GREAT POSITION to be in, starting any new year.

I challenge you to do the same. It takes 3-4 days to get it all done, but it’s so.worth.it!

Set yourself (or a friend) up for professional success in 2022! Pay this forward and share on social, for a friend, colleague, classmate, employee, new gradmillennial, new immigrant, or anyone in your circle who is under/un-employed, and struggling to get greater career traction.

Careers AF! 2nd Edition: https://amzn.to/3iHV1ne

Careers AF! 2022 WorkBook: https://www.mediaintelligence.ca/estore-career-tools/

Post-Pandemic Job Seekers & Aspiring Entrepreneurs

Post-pandemic job seekers and aspiring entrepreneurs who are unsure how to navigate the new normal for employment and financial security — this post is for you!

This year, I took stock of the multitude of changes that have taken place with respect to seeking purposeful and gainful employment post-pandemic. As a result, I decided to publish a second edition of Careers AF! …new rules, new tools for the post-pandemic gig economy …Good call!

There are two core areas of content that I felt important to include. First, a new, fulsome chapter on post-pandemic best practices for job search.  …And second, a full new chapter on how to start your own small business. The second edition has been re-edited specifically for:

  • New grads/Gens Z&A/Recent Alumni — looking to get a foot in the door
  • Gens X & Y — looking to move up the corporate ladder
  • Boomers — shifting out of staff jobs into freelance or consultancy roles
  • New Immigrants — seeking the all-important Canadian experience that will give them a toe hold in the labour markets.
Available now

Available in hardcover, softcover, and E-book on Amazon.ca

Read Up On Employment Survival c2022!

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5 Top Tips to Make BIG Things Happen in Your Career

Want to know the 5 top tips to make big things happen in your career?

The biggest mistake you can make, is only taking care of your career when your back is against the wall! Career maintenance should be taken care of on an ongoing basis!

In today’s current job climate, the competition can be fierce. That’s ok. We are resilient beings. Here we provide 5 top tips to make big things happen in your career — quick & easy tips on managing your career and finding new opportunities to improve your profile to hiring managers.

How to get a job

Easy tips on how to put your best foot forward in determining your career

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